Taking lead generation in sport and wagering to the world
- Delivered international sports betting odds comparison product in time for NFL season start
- Accelerated discovery and build phases
- Future proofed technology stack
- Rapid deployment of new propositions to additional international markets
We worked closely with our client to rapidly go from Discovery to MVP release in just six months. Not only did we deliver a best-in-class comparison based lead generation product for sports betting, but also helped to engineer and future proof the technology stack that will enable them to rapidly deploy new propositions to additional international markets.